There are few bigger priorities for people today than investing for the future. A combination of the rising cost of health and education, soaring house prices, longer life expectancy and the increasing strain on welfare budgets means it’s vital that everyone does what they can to remain financially independent for the rest of their lives.
But the reality is that most of us are saving far too little and levels of financial literacy are pitifully low. All too often we base our investment decisions on industry marketing and advertising or on what we read and hear in the media. That wouldn’t matter if brokers, fund managers, advisers and financial journalists acted solely in our best interests. But everyone’s conflicted to some degree or another, and as a result ordinary investors typically end up doing precisely the opposite of what they should be doing.
There has, in fact, been a welter of independent, peer-reviewed research dating back to the 1950s on how best to invest, and the findings are remarkably consistent. Yet although this evidence is widely known in academic circles, the investing public remains largely oblivious to it. Even investment professionals and industry commentators are either unaware of it or for their own reasons choose to ignore it.
This blog is an attempt to redress the balance. My goal is to inform investors about what the evidence says; to explain why we don’t hear more about it; and to help like-minded financial advisers to communicate the benefits of an evidence-based approach.
If you’re hoping to get rich quick, this isn’t the blog for you. I’m not an investment professional; I’m a journalist. The content on this site is for informational purposes only and should not be seen as advice.
But if you’re looking for the truth about investing or, like me, you’d like to see this hugely important industry change for the better, then welcome aboard. Let’s enjoy the journey.
Robin Powell, MA (Oxon) MCIJ
Robin Powell is an award-winning journalist, blogger and content marketing consultant, based in the UK, with specialist expertise in the investing industry.
He works primarily work with asset managers and advisory firms at improving outcomes for the end consumer. He also campaigns for better investor education and for greater transparency in global asset management. As well as The Evidence-Based Investor, he edits Adviser 2.0, a blog which explores the changes taking place within the financial advice profession.
He is the producer of two highly-acclaimed online documentaries about investing — How to Win the Loser’s Game and Index Funds: The 12-Step Recovery Program for Active Investors.
Robin is Executive Director of Ember Television, which produces and distributes broadcast-quality content on the internet. Ember specialises in sharing new and disruptive ideas and in helping clients to become thought leaders in their field.
He is also Executive Director of Regis Media, which provides content, PR, media training and social marketing for financial advisers and wealth managers.
Both Ember Television and Regis Media are divisions of Ember Regis Group Limited, which has its headquarters in Birmingham, England, but operates globally.
For most of his career in mainstream journalism, Robin worked in broadcast news and current affairs. For 14 years he was a news reporter and documentary maker for ITV Central and network ITV News and ITV Sport. He went freelance in 2005, and spent seven years working mainly for Sky News and for The Politics Show on BBC1.
Robin is a member of the Chartered Institute of Journalists and was a Visiting Media Fellow at Duke University in North Carolina.
Married with two children, Robin lives in rural North Warwickshire. A former intern on Capitol Hill, Robin has supported a number of lost political causes over the years, and a few sporting ones, including Aston Villa Football Club and the England cricket team.
To communicate the benefits of evidence-based investing to your clients and prospects, why not subscribe to Robin Powell’s content, presented in your own firm’s branding?